Industry

When the Real Problem Is Deeper Than the Demand

A few days ago I was speaking with the owner of a business that has been struggling to grow revenues. Like many such conversations, we started talking about better marketing, better people and better processes.Then I asked him a different question; “What has changed in your customers?” Till then almost all our discussion had revolved […]

Thinking Across Boundaries

Speaking with some entrepreneurs recently, I noticed something interesting. They were energetic, deeply knowledgeable about their businesses and quick to act on opportunities. But many of our conversations remained anchored within the boundaries of their own industries. It made me wonder whether, in focusing so intensely on building a business, we sometimes limit the very […]